Learn about the fascinating history and meaning behind the evil eye and how it can elevate your style. The evil eye has been used for centuries to ward off negativity and protect its wearer. Rooted in cultures worldwide, it has transcended time and trends, finding its way into fashion and jewellery design.
The concept of the evil eye is derived from prehistoric times, with evidence of its presence in various ancient civilisations. It is said to date back as early as 5000 BC and is present across multiple religions and cultures, particularly, Christian, Jewish, and Muslim faiths. The evil eye is a “look” or “stare” that is believed to be cast by someone with ill intentions, causing misfortune or harm to the recipient. To protect themselves, people began wearing amulets and talismans, including the iconic eye symbol, to deflect this negative energy.
The evil eye is seen as a symbol of protection and good luck. It has been used for many centuries to ward off curses or malicious intent. Many believed the evil eye could protect you from three different kinds of negative energies – unintentional, intentional, and unseen.
It is believed that someone can cause bad luck or harm to another person by simply looking at them with jealousy or dislike. The evil eye is a form of protection for the wearer from any envy, jealousy, and misfortune cast upon them. The eye-shaped amulet is thought to absorb negative energy, preventing it from reaching its intended target. Wearing an evil eye is seen as a proactive measure to shield oneself from harm and maintain a positive outlook.
People wanted protection from the curse and from this, they started wearing evil eye jewellery as a symbol of protection. It has grown to be a huge fashion statement for both believers and non-believers.
The evil eye has taken over the jewellery world by storm, adorning everything from delicate necklaces to bold statement pieces. Its versatility allows it to complement many looks and suit everyone's style. Our new collection features a range of exquisite evil eye jewellery, crafted with meticulous attention to detail.
All our pieces are available in both 18ct gold-plated sterling silver and sterling silver, ensuring there's an option for every preference. By incorporating the evil eye into your jewellery collection, you are not only enhancing your style but also embracing a symbol of protection and positivity. Let the evil eye be your stylish guardian, shielding you from negativity and empowering you to embrace life with confidence.
